SEE is the go-to locale for eyewear aficionados looking for the closest thing to custom frames – made possible by our philosophy of producing incredibly small quantities (many times only one or two of a single frame in a specific color per city or per store).

SEE has been voted “Best Eyewear” and “Best Optical Shop” in readers’ polls 79 times (and counting!) from coast to coast. Winning cities include San Francisco, Chicago, Boston, Detroit, Nashville, Charleston, Ann Arbor and roughly a billion others.